Vertical editorial-style typographic poster featuring a central column formed by a large ochre/reddish rectangle on a white background, with the word consistency displayed in uppercase and broken across several lines using a didone-style serif display typeface (high stroke contrast and pronounced serifs) in black. It also includes a small justified text block explaining the idea, plus a graphic bar with icons and a footer line that reads the unknown is also the realm of infinite potential.
The three main colors are ochre/burnt red (rectangle), black (typography and iconography), and white (background and negative space). The design uses flat solids with no gradients, playing with overlap and negative space to create visual hierarchy, employing a strict editorial grid and typographic contrast (large display serif vs. condensed microcopy). The style is modern/minimalist with an editorial flair and is vertically oriented for print.
